23rd January 2017

Lessons from 2016 as a guide to 2017 priorities…

With the momentous events of 2016 still very fresh in all our minds, the Measurement Practice team recently reflected on the implications of these events on […]
23rd January 2017

Barbara Bassi – Investire nei ferri del mestiere

Scorro i dati dell’edizione 2017 dell’Edelman Trust Barometer, uno studio internazionale sulla fiducia da parte delle persone verso il mondo degli affari, delle imprese, dei media, […]
23rd January 2017

Barbara Bassi – Investing in the tools of the trade.

I have been reading the 2017 Edelman Trust Barometer, an annual study on the general public’s trust in business, mass media, government and NGOs. The findings […]
23rd January 2017

Mike Daniels – Look at what is really happening.

Dislocation, disruption, distemper. Words that describe the impact of last year’s events communications and, more narrowly, communications measurement. Three macro-trends are increasingly merging, with the potential […]