31st March 2016

Awards organisers demand measurement, but…

In recent years, awards have become an important feature of the PR landscape, both here in the UK and in the US. Companies and their agencies devote considerable time and […]
15th March 2016

The Measurement Practice goes live!

After many weeks of deliberation, including the necessary quota of lunches, we’re at last ready to launch The Measurement Practice. TMP is a virtual consultancy, made up of a group […]